Tuesday, January 6, 2009

Focus - and Refocus

I first published this post in 2007. The women at iLash Girls have reminded me that we are wise to revisit our focus on a regular basis. Thus I have chosen to republish in the hopes that you will find it helpful to refocus your view of the work to be accomplished this year.

Focus – with a camera? A noun or a verb? And what makes me think it has anything to do with business anyway? Ever try creating something without it?

Probably the single biggest reason employees fail to reach their goals and business fail to succeed is lack of focus. Do you have a mission? Do you know where you are going? Do you know what it will look like when you get there? Do you have a road map? Have you shared the map with anyone else? Have you shared it with everyone else?

If you or your employees are not focused on the goals of the company, they are messing around with what I call corporate clutter; All the stuff that gets in the way of your business, project, division, board of directors or _____________ succeeding (you fill in the blank). It is no different than in your home where clutter takes time, energy and money to manage, and manage around. If your day is cluttered with unnessary and unfocused activity, you are messing with clutter and wasting energy that would otherwise help your business succeed.

Focus: think about it.

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